This semester I will be following the blog PRNewser.
I recently read a blog on February 24 that dealt with the layoffs occurring at ABC News. ABC News has begun the process of ending 300-400 positions by asking employees to join in a buyout of their services. It is the largest reduction in the past 13 years. This blog is important to PR because all of these layoffs will take time, and reporters will write many stories regarding this event. It is also important to look at this from a PR standpoint, because now fewer employees will be working on weekdays and weekends. Which means, for the bigger shows, they will not be getting as much publicity/advertising as they had in the past. I found this blog interesting because I did not realize how laying off so many employees affects PR.