Lawyer and assistant professor of journalism and mass communication.
Interests include running, hiking, animals, cooking, music, reading, classic movies and TV, and web-based media.
I support local foods and sustainable agriculture whenever possible. And I don’t eat fast food.
I do most of my personal blogging here http://benfranklinfollies.wordpress.com & here: http://shereemartin.posterous.com
Follow me on Twitter:
@ree_tweets
@JMC492_PR for tweets that focus on public relations
@JMC492_Media for tweets that focus on social media and religion
- Ph.D. in Mass Communication, The University of Alabama
- LL.M., Taxation, University of Florida
- JD, The University of Alabama
April 3rd, 2010 at 11:37 pm
I was able to obtain a degree in communications, and I wish you were my teacher. I learned a lot of this myself, and would have loved a bit of practical application. Thanks for visiting my blog, and taking the time to comment.
I’ll be looking for your tweets.
Marty
February 7th, 2011 at 1:05 am
Friday our PR class was visited by Lori Merricks, an Account Director at Luckie & Company and we learned many new things about the world of Public Relations.
1. The first thing I learned about was advertising for brands and different ways to do that such as brand alliance, brand marketing, as well as simple advertising. Many times like companies will join together to advertise both products in one commercial or ad. (ex. snuggle and tide)
2. Another aspect of PR is brand protection. Normally there are two types of crisis management. One is the sudden crisis such as the recent oil spill, and the other a smoldering crisis. This one is something that carries on for a while unbeknownst to the public and then surfaces.
3. You need to be able to write well. Employers often look for a solid set of skills in their employees and PR requires a lot of writing.
4. PR is all about timing!! If you want your ads to run at the right time in front of the right viewers the time at which you present your work to the newspaper or TV station is crucial.
5.PR is an ongoing conversation between a company and their clients and the job of the PR agency is to keep the conversation going.
It was a really great presentation and I learned a lot.